• The developer is also among the winning companies in the ‘Best Urban Development’ category for its participation in the Estació-Seda-Paperera MPGM.
• The Awards, held within the framework of SIMA, highlight and reward the best initiatives in the sector, promoting innovation, sustainability and quality in housing construction and development.
• Culmia was also a finalist in the categories of ‘Best Real Estate Performance in Affordable Housing’ and ‘Best Training Initiative’.
• Cristina Ontoso, Commercial and Marketing Director at Culmia collected the award yesterday at the awards ceremony held at La Real Fábrica de Tapices in Madrid.

May 23, 2025—Culmia, the real estate platform that brings together all housing solutions on the market, has been honored in the “Best Product/Service Marketing Campaign by Real Estate Companies” category and is among the winners in the“Best Urban Development”category at the 2025 ASPRIMA-SIMA Awards. In addition, the developer was a finalist in the categories of “Best Real Estate Project in Affordable Housing” and “Best Training Initiative.”

The Awards, held within the framework of SIMA, an international benchmark event in the residential real estate sector, highlight the best initiatives in the industry, promoting innovation, sustainability and quality in housing construction and development. In addition to recognizing professionals in the sector, these awards seek to foster a healthy competitive environment that drives continuous improvement in the real estate industry.

Specifically, the developer has been awarded for its ‘Culmia Challenges‘ project in the category of ‘Best Product/Service Marketing Campaign for Real Estate Companies’. An initiative developed with the agency Soy Olivia Media Group that connects with the public through territories such as gastronomy, decoration and humor, with the collaboration of renowned public figures to generate differential experiences and give visibility to its promotions.

This recognition is in addition to that obtained in the ASPRIMA-SIMA 2023 Awards for its ‘Vitamina Home‘ campaign in the ‘Best Marketing Campaign‘ category, in Actualidad Económica’s 100 Best Ideas of 2023 for the ‘Culmia Fest’ initiative, as well as the Fotocasa Pro 2024 Award in the ‘Best Business Strategy‘ category for the project ‘Cimentando las bases de Culmia a través de acciones de marketing diferenciales‘, which includes a wide variety of initiatives, including Culmia Challenges.

In addition, Culmia’s recent nomination in the National Marketing Awards reinforces the company’s positioning as a leading developer of innovative marketing strategies.

The developer’s marketing team— Cristina Ontoso, Director of Sales and Marketing; Víctor Portela, Director of Marketing Strategy; and Lucía Aldeanueva, Head of Corporate Marketing—accepted the award yesterday at the awards ceremony held at La Real Fábrica de Tapices in Madrid.

In the words of Cristina Ontoso: “This recognition reaffirms our commitment to innovation and quality, values that guide each of our projects. This award encourages us to continue innovating in the way we communicate and bring our promotions closer to our customers”.

The developer has also been recognized as one of the award-winning companies in the ‘Best Urban Development‘ category thanks to the joint project carried out within the scope of the Estació-Seda-Paperera MPGM and is among the finalists in the ‘Best Affordable Housing Real Estate Performance‘ category for its project ‘Destino 1,763 viviendas Plan VIVE‘ and in the ‘Best Training Initiative‘ category, to which it has submitted its project ‘Fórmate Cool‘.

We recommend reading this press release while listening to our playlist “Destino, tu hogar.”