At Culmia, we have embraced experiential marketing to create our own brand identity. With this corporate identity, we aim to offer added value to all kinds of innovations and become a company that focuses on experiential initiatives that support our customers and make their lives easier.

For us, our customers are what matter most, and we realize that they are becoming increasingly demanding. They value and expect a high-quality experience throughout the entire purchasing process. That’s why we work to create a positive memory in their minds through the sense of smell, which helps build customer loyalty.

We have introduced our corporate scent at our headquarters, retail locations, and model apartments in order to create pleasant experiences and emotions that influence not only our customers’ behavior but also the morale of the entire Culmia team.

The Culmia fragrance has a citrus note and imparts a sense of freshness and tenderness. It evokes cheerful sensations, with floral notes that are perfectly blended and reveal many subtle nuances. Its scent profile remains floral throughout, with a base of fixatives that make this fragrance recognizable, unique, and timeless.

It’s a scent that unintentionally transports you back to your childhood and memories of a happy childhood, where you can detect notes of lavender, orange blossom, rosemary, and geranium, with rich, lingering base notes of amber and musk.

The power of olfactory memory is very important, and we are confident that this new step toward scent marketing will help us stand out from the crowd.